Comcast has announced that it will be spending $1.5 million dollars to run PSAs on television promoting the 2016 LGBT Equality Forum. The event will be held over the course of three days in Philadelphia, where Comcast is headquartered.
Comcast is the lead sponsor of the equality forum, which will take place during the Democratic National Convention in the City of Brotherly Love. The PSA has started airing and will continue through the conference, which takes place in late July.
The 2016 LGBT Equality Forum will include various expert panels with legal, social and political leaders.
“We take great pride in our support of the LGBT community and of a diverse and inclusive workforce,” said David Cohen, Comcast senior executive VP and special advisor to the Democratic National Convention. Previously Cohen was chief of staff to then mayor who later became governor, Ed Rendell. Rendell is chairing the 2016 Democratic convention. “Through the support of events like the Equality Forum, Comcast NBCUniversal continues to invest in creating a business culture where diverse perspectives and ideas help drive innovation.”
We love that Comcast is not only so supportive of the LGBT community, they are leading the movement and modeling it for other corporations and organizations.